Apart from branding rights, the offer entails Paulaner holding pouring legal rights In the Allianz Arena and conducting enthusiast functions and competitions in collaboration with the club.

The collaboration, operating right up until 2025, entails promoting actions for instance a presence over the LED marketing boards in your house matches in the Allianz Arena.  

The 2 functions final renewed their partnership in June 2022, owning agreed upon a multi-year extension offer. 

We do not use cookies of this sort. Choice cookies enable a web site to recollect information and facts that adjustments just how the website behaves or appears to be, like your chosen language or the area that you'll be in. We do not use cookies of this sort. Unclassified cookies are cookies that we are in the entire process of classifying, along with the companies of particular person cookies. We do not use cookies of this kind. Cookies are compact text information which might be used by Internet websites to create a consumer's experience a lot more economical. The law states that we will retail outlet cookies on your unit When they are strictly necessary for the operation of This web site. For all other sorts of cookies we want your permission. This web site employs differing kinds of cookies. Some cookies are placed by third party products and services that appear on our webpages. Cookie Options

It's also imperative that you us that it involves FC Bayern Ladies. Alongside one another, we want to carry on over the road to results. MAN is an excellent trailblazer and companion."

I consent towards the sharing of related user information and my e-mail deal with with companions of FC Bayern. I realize that I can revoke this consent at any time with effect for the future.

Thirdly, when you drill down into the information you'll see that the emerging marketplaces enjoy substantially a lot more Premier League football than Bundesliga, and that is a location that is fascinating to them.

According to the deal, together with GetYourGuide, Bayern have released two “Originals by GetYourGuide” presents, that happen to be special experiences out there solely about the platform.

There's a cause why they get so a lot more Television revenue as well, it's mainly because they simply just have better viewerships. If I remember appropriately, leading Leading League matches have more viewers in comparison to the Champions League closing. At the least I examine that a several years back and it absolutely was on no account some league decider.

Without the need of this kind of exterior investment, Jung states these very long-term partnerships are more very important than ever. And although the club’s present-day here cope with Deutsche Telekom only runs until eventually 2027, it wouldn’t be a surprise In case the “T” remains seen across the Allianz Arena in Munich ten yrs from now.

The agreement also includes gamers' involvement in manufacturer gatherings and participation in world-wide conversation campaigns.

“FC Bayern is delighted to spouse with Primary and produce the business on the German market place,” claimed government board member Andreas Jung. “This partnership by using a younger, dynamic brand name confirms our worldwide progress and aims to achieve a fresh audience for FC Bayern.”

Munich-based business vehicles maker Person serves being a Gold Partner for the club considering the fact that 2008. Aside from branding legal rights, the offer sees Guy present its leading array of coaches to hold the club’s staff for their matchday outings.

HYLO eye care has become an official partner of Bayern Munich considering that 2017 and a Platinum associate considering the fact that 2019. By means of their offer, the two events purpose to spread consciousness about “dry eye”, its prevention, and administration.

The Deutsche Telekom-Bayern relationship is now a staple of soccer sponsorships over the past 20 years. Apart from entrance-of-shirt branding legal rights, the telecommunications business has enjoyed a fruitful romance While using the Bavarians as it's overseen the refurbishment from the club’s dwelling floor, the Allianz Region, into One of the more technologically Innovative sports activities venues in the world, along with several other supporter engagement and Neighborhood ventures.